World Top 10 November 2013

Mitsu wished it had more of these to sell

Models - Outlander #1

After 10 straight months with the Nissan Leaf winning the Best Selling Crown and after a tight race (Just 50 units separating both) with Nissan's hatchback, the Outlander PHEV achieved its first monthly #1, the first for Mitsubishi since...2010.

New record sales, with 22.717 plug-ins sold in November and with total sales mounting to 176.671, if December continues to register record sales, we can still hope to arrive at the 200.000 units level, a nice number to end the year.

In the Third Position race, the Prius Plug-In went back to more usual numbers (1.698 units), allowing for a strong Model S (2.383 sales) to bounce back and earn a more comfortable distance from Toyota's eco-star. 

Behind these, we see a position change between a weak (Just 637 units) Renault Zoe and the rising star Outlander PHEV, now #5 and presenting credentials to fight for #1 next year.

Finally, the Volvo V60 Plug-In achieved another brilliant #6 position in November, allowing it to climb at #10, with the #8 position on its "To Do" list for December...

Pl	WORLD	Nov.	YTD	%	'12Pl
1	Nissan Leaf	4.391	42.366	24	3
2	Chevrolet Volt (1)	2.418	24.785	14	1
3	Tesla Model S	2.383	19.383	11	7
4	Toyota Prius Plug-In	1.698	18.366	10	2
5	Mitsubishi Outlander PHEV	4.441	11.216	6	N/A
6	Renault Zoe	637	8.148	5	28
7	Ford C-Max Energi	946	6.470	4	9
8	Renault Kangoo ZE	446	5.419	3	6
9	Ford Fusion Energi	875	5.369	3	N/A
10	Volvo V60 Plug-In	1.365	5.066	3	29
	TOTAL	22.717	176.671

Manufacturers - Mitsubishi Beats Sales Record 

In the Manufacturers ranking, Mitsubishi benefits from the unexpected demand for Outlander's across the World to score a new record (4.788 units) sales in a single month, allowing it to climb at #5, at the expense of Renault, with hopes of reaching #3 next month.

Further down the ranking we see Volvo reaching at #8 thanks to yet another record month (1.380 sales), while Smart secures its #10 also with a personal best score (618 units).

Pl	WORLD	Nov.	YTD	%	'12Pl
1	Nissan	4.391	42.366	24	3
2	Chevrolet	2.505	25.252	14	1
3	Toyota	1.760	19.499	11	2
4	Tesla	2.383	19.396	11	9
5	Mitsubishi	4.788	17.566	10	5
6	Renault	1.272	17.369	10	4
7	Ford	1.966	13.561	8	7
8	Volvo	1.380	5.134	3	16
9	Chery e)	400	4.607	3	6
10	Smart	618	3.341	2	15

(1) - Includes Holden Volt, Opel and Vauxhall Ampera;
(e) - Estimate


Questions for December

1 - Which model will be #3? Prius or Model S?

2 - Who will end the year in #8?

3 - Can Mitsu reach #3?

4 - Can Mitsubishi outperform itself in December?

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Japan November 2013 (Updated)

It will be interesting to see how japanese welcome Tesla on their shores

Outlander Edition 

Ending November countries roundup we have the japanese market, with 3.278 units sold, it's profiting from the sales of the Outlander PHEV (1.705 sales) are in full swing, rising 53% regarding last month, and 30% if we consider a year ago. The EV Share is now at 0,82%, the best score since last February.

Looking at the models ranking, the Nissan Leaf had a solid month (1.306 units), but it wasn't enough to steal the monthly #1 from the Outlander PHEV, the strong favorite for the 2014 crown

Fourth and third are separated by just two units in the YTD chart and with the #4 I-Miev losing every time for its stablemate Minicab Miev since June, December should crown the little LCV with the #4.

Looking at the brands ranking, Mitsubishi (43% share) is again breathing on Nissan's neck (44%), anticipating a thrilling fight in December between these two.

Pl	Japan	Nov.	YTD	%	Pl '12
1	Nissan Leaf	1.306	11.786	44	2
2	Mitsubishi Outlander PHEV	1.705	8.120	30	N/A
3	Toyota Prius Plug-In e)	100	3.330	13	1
4	Mitsubishi I-Miev	66	1.404	5	3
5	Mitsubishi Minicab Miev	92	1.402	5	4
6 7	Mitsub. Minicab Miev Truck Nissan NMC	9	593 45	2 0	N/A     N/A
	TOTAL	3.278	26.680	100

e) Estimate

Source:http://evn.blog.eonet.jp; Manufacturers; http://www.samochodyelektryczne.org/

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