Automotive
Norway Edition
Norway has been in the mainstream news lately for the otherworldly sales numbers of electric cars, and this is not a freak event, but something that has been consistently growing over the past few years, so i thought to look back and see how all this started.
This was always an EV-friendly country, even in the Second Age of the Electric Car, Norway always stood in the front of the electric car scene, with sales in the high three digits per year of cars like the Citröen Saxo Electrique, Peugeot 106 Electrique, REVA or the homegrown Kewet/Buddy EV.
Citröen Saxo Electrique |
Buddy EV |
Tesla Roadster |
In 2010 sales (733 units) reached levels of the previous Second Age, showing that two of the three stakeholders (Consumers and Government) were ready for electric cars, now it was time for Car Manufacturers to step ahead and sell electric cars that appealed to consumers with a reasonable price to go along with it.
2011 was the first year of the current saga, 2.243 units were sold, reaching an EV share of 1,6% (The first time electrics cars passed the 1% barrier anywhere), with the Mitsubishi I-Miev winning the Electric Best Seller title, with 1.050 registrations and reclaiming for itself also the Best Selling City Car title, another first for a plug-in car.
Mitsubishi I-Miev |
Nissan Leaf |
For 2014 the EV Share is at 16% and we seem to have reached a tipping point where electric cars have entered the minds of mainstream consumers as just another option besides gas and diesel, instead of a weird thing made for tree-huggers.