Showing posts with label Italy. Show all posts
Showing posts with label Italy. Show all posts

Italy March 2016

The 30kWh version has given the Leaf a welcome boost

 
 30 kWh Edition

Unlike others, the Italian EV market continues stuck in the slow lane, with sales dropping 19% regarding 2015.

Looking at the models ranking, the Nissan Leaf was the first this year to reach the three digit area in one month, with 126 units last month, with the 30 kWh & 250 kms-range version being a welcome addition to the lineup, nevertheless, the japanese hatch sales were actually down YoY, because in March '15 the Leaf had collected 147 units...

Below in the ranking, the highlights go for two newcomers that arrived with a bang: The Volkswagen Passat GTE was the third Best Selling model in March, with 49 units, but even more impressively, the BMW 330e jumped right to Second Place in March and #4 Ytd, thanks to na impressive 61 units delivered in its debut month, the question now is: ls this a waiting list derived blip or something to continue?

As for the established players, two models shine, the Mercedes B250e registered 22 units, its second best performance in Italy, while Tesla delivered 27 Model S, its best performance yet.

Looking at the manufacturers ranking, BMW is still in the lead, with 29% Share, but it's now closely followed by Nissan (26%), while Volkswagen (15%) has extended its lead over Citroen (10%) while last year leader, Renault (#5, with 8%), has been seeing its models languishing in the middle of the ranking (Zoe is #11 vs #2 last year and the Twizy is #8 vs #4).

Quo Vadis, Renault?

Pl
ItalyMarch     YTD%'15Pl
1Nissan Leaf126182251
2
3
BMW 225xe Act. Tourer
Citröen C-Zero
16
6
119
73
16
10
N/A
6
4
5
BMW 330e
Volkswagen Golf GTE
61
21
61
53
8
7
N/A
5
6
6
Tesla Model S
Volkswagen Passat GTE
27
49
49
49
7
7
8
N/A
8Renault Twizy e)153854
9
10
11
12
Mercedes B250e
BMW X5 40e   e)
Renault Zoe
Peugeot iOn
22
5
7
1
34
25
16
12
5
3
2
2
10
11
2
22
13
14
BMW i3
Volkswagen e-Up!
4
2
8
6
1
1
3
11
15
16
Smart Fortwo ED
Nissan e-NV200 / Evalia
2

3
2
0
0
9
17
17Renault Kangoo ZE
10N/A
17Volkswagen e-Golf
1
1019

TOTAL365732100


Source: greenstart.it


Italy February 2016

BMW might have a winner here


Active Tourer Edition

Unlike other markets, the Italian EV market is not experiencing growth, with year to date sales inclusively dropping 13% regarding 2015, with the EV Share at a low 0,11%.

Looking at the models ranking, there is a surprise in the ranking, with the newcomer BMW 225xe Active Tourer scoring an impressive 94 units, the best monthly result for any model in the last 10 months and a record for any plug-in BMW.

The Volkswagen Golf GTE was the third Best Selling model in February, jumping to Fourth and underlining a fundamental change in the market: The rise of PHEV's, in 2016 they count 42% of the EV market, when last year they had 21% and in 2014 only 9%...

As for pure electrics, the Nissan Leaf continues to sell in decent numbers, the veteran C-Zero is experiencing a Second Youth, placed in the Runner-up position, while the sports-sedan Tesla Model S had another two digit month, placing it at a best ever Fifth position.

Looking at the manufacturers ranking, the chronic leader Renault (Fourth, with just 8% share) had a horrible start, leaving the leadership for BMW, with 34% Share, followed by Nissan (16%) and Volkswagen (10%).

PlItalyFeb.     YTD%'15Pl
1BMW 225xe Active Tourer9410330N/A
2
3
Citröen C-Zero
Nissan Leaf
13
32
67
56
19
16
6
1
4Volkswagen Golf GTE253295
5Tesla Model S102268
6Renault Twizy e)102064
7
8
9
10
BMW X5 40e
Mercedes B250e
Peugeot iOn
Renault Zoe

2
5
6
15
12
11
9
4
3
3
3
11
10
22
2
11
11
BMW i3
Volkswagen e-Up!
1
2
4
4
1
1
3
11
13Nissan e-NV200 / Evalia12117
14Renault Kangoo ZE110N/A
14Smart Fortwo ED

109

TOTAL204359100


Source: greenstart.it


Italy December 2015

 Top Dogs in Italy

Nissan Leaf #1 Edition

Unlike other markets, the Italian EV market is in the slow lane, having registered 205 units in November, up only 42% YoY, with the total numbers ending at 2.462 units, up 49% regarding 2014, while at the same time beating the previous record of 2.431 sales, recorded in 2012, time of the Twizy-fever.

Despite the significant increase in sales, the EV Share ended at 0.15%, just 0.03% above last year (0.12%), something that can be explained by the fact that the automotive market as whole is out of recession and growing at a two digits rate. Nevertheless, it is a new market best, finally beating the 2012 result (0.13%).

Looking at the models chart, the last minute changes were the BMW i3 just edging out the Renault Twizy and reach the last place in the Podium, but the headlines were for another BMW, the X5 Plug-in, scored 34 units in its second sales month, allowing for the german carmaker to collect the Top two positions in December. A telling tale for 2016?

Curious facts from two poster-childs of the EV Movement: 

- The Tesla Model S renewed its #8 of last year, with 134 units (vs 52 last year), a good performance until one realizes that their ICE competitors are still miles away: The Audi A6 ended the year with 4.383 units, the BMW 5-Series with 4.160 and the Mercedes E-Class, 2.291;

- In its first full sales year, the BMW i8 registered 44 units, far behind its ICE nemesis, the Porsche 911 (653 sales).

Looking at the manufacturers ranking, the chronic leader Renault won the race, with 25% Share, earning its fourth consecutive Manufacturers award, while BMW benefited from a strong month to pressure Nissan for Second Place, losing it for the Japanese by only four units.

Below, you will find the 2015 Trophy Room:

Best Selling PHEV & Rookie Of The Year: Volkswagen Golf GTE, 180 units. Last year winner, the Mitsu Outlander PHEV, despite doubling sales YoY, was helpless to sustain the German sporty hatch;

Best Selling BEV: Nissan Leaf, 390 units. Overall EV winner, just like last in 2014, it improved its performance by 18%;

Best Selling Small Car: Renault Zoe, 326 units. While its smaller brother Twizy took the prize last year, with 330 units, both the Zoe and BMW i3 this year managed to end ahead of the funky quadricycle and the last year runner-up, the Fortwo ED. Electrics are leaving the city and exploring new roads, and to prove it, a curious fact: Two thirds of the i3's sold are Rex...;  

Best Selling SUV: Mitsubishi Outlander PHEV, 142 units. Until recently, the japanese SUV was the sole representative of this class, but the arrival of the BMW X5 PHEV has shaken things up: It took just the german SUV just two months to sell as much as the Outlander PHEV did in five...   

Looking at the BEV / PHEV share, PHEV's gained significant ground, growing from 9% in 2014, to 22% now.

Despite the upcoming 30kWh version, in 2016 the Nissan Leaf will have a difficult time to renew the title, not only the Zoe and BMW i3 will be dangerously close, but looking by the warm welcome of the BMW X5 PHEV, it seems that Italy will become a SUV-friendly market, so you never know if there will be a surprise coming from there. As for sales predictions, i would go with some 3k units, continuing with the slow, but steady growth of these last years.

PlItalyDec.     YTD%'14Pl
1Nissan Leaf23390161
2
3
Renault Zoe
BMW i3 *
28
39
326
298
13
12
5
4
4Renault Twizy e)15289122
5Volkswagen Golf GTE81807N/A
6Citröen C-Zero25164714
7
8
9
10
11
Mitsu Outlander PHEV
Tesla Model S
Smart Fortwo ED
Mercedes B-Class ED
BMW X5 40e PHEV
5
9
2
1
34
142
134
115
79
67
6
5
5
3
3
6
8
3
N/A
N/A
12
13
Volkswagen e-Up!
BMW i8


54
44
2
2
9
N/A
14Porsche Cayenne Plug-In
321N/A
15
16
Kia Soul EV
Volvo V60 Plug-In
13

30
29
1
1
N/A
7
17
17
19
20
20
22
23
24
25
Audi A3 e-Tron
Nissan e-NV200 / Evalia
Volkswagen e-Golf
Fiat 500e
Mercedes S500e
Peugeot iOn
Porsche Panamera Plug-In
Mitsubishi I-Miev
Ford Focus Electric

3







23
23
11
10
10
5
4
2
1
1
1
0
0
0
0
0
0
0
N/A
N/A
15
16
N/A
11
N/A
18
N/A

TOTAL2052.462100


Source: greenstart.it; unrae.it

* - 5 Bev + 34 Rex

Italy November 2015 (Updated)

Veni, Vidi, Vici!

BMW X5 shoots for #1 Edition

Unlike other booming markets, the Italian EV market is still rather dormant, having registered 205 units in November, up 21% YoY, a rather respectable, if not enthusiastic, improvement.

The EV Share continues at 0.15%, or 0.03% above last year (0.12%), which itself was 0.01% above the 2013 result (0.11%)...You can see the trend, right?

Looking at the models chart, in a stable YTD ranking, the headlines in November were undoubtedly for the perfect landing of the BMW X5 Plug-in, scoring 33 units right in its first sales month, shooting straight away for Best Seller status, beating the existing competition last month to reach #1. Will this sales level last? Only time will tell.

In other news, a reference for the Tesla Model S sales streak, with 15 units sold last month, it marked the sixth consecutive month in the two digit area, its best performance yet, allowing it to reach #8 this month, and with the Sixth Place only nine units away, if the american sports-sedan is able to score a good performance in December, it can even finish the year in #6.

Looking at the manufacturers ranking, the chronic leader Renault is ahead, with 25% Share, followed by Nissan (17%, down 1%) and BMW (14%, up 1%).

PlItalyNov.     YTD%'14Pl
1Nissan Leaf14367161
2
3
Renault Zoe
Renault Twizy e)
32
20
298
278
13
12
5
2
4BMW i3 *20254114
5Volkswagen Golf GTE161728N/A
6Citröen C-Zero1139614
7
8
9
10
Mitsu Outlander PHEV
Tesla Model S
Smart Fortwo ED
Mercedes B-Class ED
1
15
3
6
130
125
113
78
6
5
5
3
6
8
3
N/A
11
12
13
Volkswagen e-Up!
Volvo V60 Plug-In
BMW i8
9
21
12
54
53
47
2
2
2
9
7
N/A
14BMW X5 40e PHEV33331N/A
14Porsche Cayenne Plug-In
321N/A
16
17
18
19
20
20
22
23
24
25
Audi A3 e-Tron
Nissan e-NV200 / Evalia
Kia Soul EV
Volkswagen e-Golf
Fiat 500e
Mercedes S500e
Peugeot iOn
Porsche Panamera Plug-In
Mitsubishi I-Miev
Ford Focus Electric


1
1






23
20
17
11
10
10
5
4
2
1
1
1
1
0
0
0
0
0
0
0
N/A
N/A
N/A
15
16
N/A
11
N/A
18
N/A

TOTAL2052.276100


Source: greenstart.it; unrae.it

* - 6 Bev + 14 Rex

Italy October 2015

Best Seller in Italy?


Golf GTE Edition

Unlike other markets where sales are booming, the italian EV market is still far from its potential, having registered only 150 units last month, dropping 37% YoY, with the EV Share down to 0,15%.

Looking at the models ranking, the Nissan Leaf is in the same position of October'14, meaning in Numero Uno, followed by two Renault (Zoe in #2 and Twizy in #3), and the BMW i3.

The Volkswagen Golf GTE secured its second Best Seller of the Month trophy, tied with the Zoe, selling 28 units in October and climbing another position in the ranking to #5, making it the Rookie Of The Year in Italy.

As for the rest of the competition, only the Tesla Model S had significant sales, with 14 units sold last month.

Looking at the manufacturers ranking, the chronic leader Renault is ahead, this time with 25% Share, the lowest share since 2011, followed by Nissan (18%) and BMW (13%).

PlItalyOct.     YTD%'14Pl
1Nissan Leaf25352171
2
3
Renault Zoe
Renault Twizy e)
28
15
266
249
13
12
5
2
4BMW i3 *16234114
5Volkswagen Golf GTE281568N/A
6Citröen C-Zero1137714
7
8
9
10
Mitsu Outlander PHEV
Smart Fortwo ED
Tesla Model S
Mercedes B-Class ED
6
6
14
8
129
110
96
72
6
5
5
4
6
3
8
N/A
11
12
Volkswagen e-Up!
Volvo V60 Plug-In e)
1

45
36
2
2
9
7
13BMW i8
352N/A
14Porsche Cayenne Plug-In
322N/A
15
16
17
18
18
20
20
22
23
24
Audi A3 e-Tron
Nissan e-NV200 / Evalia
Kia Soul EV
Fiat 500e
Volkswagen e-Golf
Peugeot iOn
Mercedes S500e
Porsche Panamera Plug-In
Mitsubishi I-Miev
Ford Focus Electric
5

1

1





23
20
16
10
10
5
5
4
2
1
1
1
1
0
0
0
0
0
0
0
N/A
N/A
N/A
16
15
11
N/A
N/A
18
N/A

TOTAL1502.045100


Source: greenstart.it

* - 5 Bev + 11 Rex

Italy September 2015



Tesla Edition

The September sales in the Italian EV market were below the 200-something units and although that represents a 30% increase YoY, it is still a frustrating number, especially when you remember this is a large market on a recovery trend, proof of this is the snail pace of the EV Share in these last years: 0.11% in 2013, 0.12% last year and the current 0,16%.

Looking at the models ranking, the Nissan Leaf increased the YTD leadership, thanks to another off month of the Renault Zoe (Only five units sold), with the french supermini being chased by its Twizy relative (Italy is its most successful market) and the #4 BMW i3.

Looking at the Plug-In Hybrid front, the Golf GTE is resisting the Outlander PHEV in the race for the PHEV Best-Seller, both should surpass the #5 Citröen C-Zero in the near future.

The Tesla Model S is increasing the pace, with 19 units sold last month, it was the second best selling month ever month for the american car and the first time it reached a monthly podium, allowing it to rise to #9 in the YTD ranking and it's now looking to remove the Fortwo ED from #8. Will we see it reach #1 soon?

PlItalySep.     YTD%'14Pl
1Nissan Leaf37327181
2
3
Renault Zoe
Renault Twizy e)
5
15
238
229
13
12
5
2
4BMW i3 *18218124
5Citröen C-Zero1136714
6Volkswagen Golf GTE161287N/A
7
8
9
10
Mitsu Outlander PHEV
Smart Fortwo ED
Tesla Model S
Mercedes B-Class ED
15
5
19
4
123
104
79
64
7
6
4
3
6
3
8
N/A
11
12
Volkswagen e-Up!
Volvo V60 Plug-In e)
1
5
44
36
2
2
9
7
13BMW i8
332N/A
14Porsche Cayenne Plug-In
322N/A
15
16
17
18
19
20
21
22
Audi A3 e-Tron e)
Kia Soul EV
Fiat 500e
Volkswagen e-Golf
Peugeot iOn
Porsche Panamera Plug-In
Mitsubishi I-Miev
Ford Focus Electric
5
2

1




26
15
10
9
5
4
2
1
1
1
0
0
0
0
0
0
N/A
N/A
16
15
11
N/A
18
N/A

TOTAL1491.863100


Source: greenstart.it

* - 4 Bev + 14 Rex

Italy July 2015

Will the new face be enough to win over the Golf GTE?


Nissan Leaf Leading BEV's, Close Race in the PHEV Department

July stayed below the 200-something units we have been used to in the Italian EV Market, although EV Share continues stable at 0,16%.

The Nissan Leaf increased the YTD leadership, thanks to another off month of the Renault Zoe (Only seven units sold), with the french supermini now being chased by its Twizy relative (#3 with 14% share, Italy is its most successful market).

In other news, the Golf GTE is only one unit ahead the Outlander PHEV, in the race for PHEV Best-Seller, both should the #5 Citröen C-Zero in the near future.

Tesla is also increasing the pace, with 15 units sold last month, it was not only the second best ever month for the american brand in Italy, but also the first time that the Model S sold in two digits in two consecutive months, does this means that Tesla is now seriously looking at Italy?


PlItalyJuly     YTD%'14Pl
1Nissan Leaf25285171
2
3
Renault Zoe
Renault Twizy e)
7
30
232
227
14
14
5
2
4BMW i3 22194124
5Citröen C-Zero10132814
6Volkswagen Golf GTE231076N/A
7
8
9
10
Mitsu Outlander PHEV
Smart Fortwo ED
Mercedes B-Class ED e)
Tesla Model S
27
9
5
15
106
78
63
54
6
5
4
3
6
3
N/A
8
11
11
Volkswagen e-Up!
BMW i8
6

42
28
3
2
9
N/A
13Porsche Cayenne Plug-In 
272N/A
14Volvo V60 Plug-In2627
15
16
17
18
19
20
21
21
Audi A3 e-Tron
Kia Soul EV
Fiat 500e
Volkswagen e-Golf
Peugeot iOn
Mitsubishi I-Miev
Porsche Panamera Plug-In
Ford Focus Electric

7
1
2



16
12
10
7
5
2
1
1
1
1
0
0
0
0
0
0
N/A
N/A
16
15
11
18
N/A
N/A

TOTAL1891.655100


Source: greenstart.it

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