Automotive
First #1 for Audi
Some 2.000 EV's were sold last month in Germany, doubling sales YoY, with the EV Share slightly up to 0,61%.
Unlike the german general ranking, the local EV market is always full of surprises, with constant changes and unexpected surprises, making this one of the most antecipated markets on EVS, looking at last month ranking, another new model reached the leadership (The Sixth in seven months), with the unstoppable Audi A3 e-Tron reaching for the first time the most desired place in the ranking, with a record 288 units.
Looking elsewhere, the Kia Soul EV also had another smashing result, selling a record 211 units and securing it the best position ever (#2). The VW e-Golf also registered a personal best, selling 189 units and joining the Monthly Top 5 for the first time since January.
Pl | Model | Sales |
1 | Audi A3 e-Tron | 288 |
2 | Volkswagen Golf GTE | 211 |
2 | Kia Soul EV | 211 |
4 | BMW i3 | 194 |
5 | Volkswagen e-Golf | 189 |
The Golf GTE returned to the YTD leadership, but with a difference of only 29 units to the previous leader Outlander PHEV, anything can happen next month. The same can be said regarding Third place, with the current holder BMW i3 now being chased by the Audi A3 e-Tron, only 24 units behind.
A sign that PHEV's are the source of growth of plug-ins in Germany and changing the EV landscape, is the fact that this year the Top 4 best sellers are three PHEV's and one BEV / PHEV hybrid (BMW i3), contrasting with the three pure electrics of last year, with the only model repeating presence being the i3.
Below the top spots, the Kia Soul EV jumped again two positions to #6, while the Cayenne Plug-In (47 sales in July, new pb) climbed one position to #15.
On the other hand, the Nissan Leaf was down two positions to #8, while some of last year front-runners are down several positions regarding last year, with the Renault Zoe down six positions to #9, the VW e-Up! is down seven positions to #11 and the Fortwo ED is down eight(!) positions to #10. If Smart's car sales dive is expected because of the generation change, the VW needs desperatly a price cut, while the french is counting with the R240 version to start climbing positions (But why, oh why, don't they allow them to fast charge?!?)
Looking into the manufacturers ranking, the EV ranking it is starting to look like the general auto ranking in Germany, with Volkswagen in the lead (22% share), followed by BMW (13%), Mitsubishi (The outsider here, with 12% share) and Audi, with 10%.
Mercedes is improving (5% share vs 2% last year), but it still has a long way to go to catch the other two premium sisters in the ranking.
Pl | Germany | July | YTD'15 | % | '14 Pl |
1 | Volkswagen Golf GTE | 211 | 1.391 | 12 | 13 |
2 | Mitsubishi Outlander PHEV | 176 | 1.362 | 12 | 5 |
3 | BMW i3 | 194 | 1.183 | 10 | 1 |
4 | Audi A3 e-Tron | 288 | 1.159 | 10 | 10 |
5 | Tesla Model S | 132 | 828 | 7 | 6 |
6 | Kia Soul EV | 211 | 739 | 6 | 28 |
7 8 | Volkswagen e-Golf Nissan Leaf | 189 23 | 722 679 | 6 6 | 8 7 |
9 | Renault Zoe | 46 | 551 | 5 | 3 |
10 | Smart Fortwo ED | 50 | 535 | 5 | 2 |
11 12 13 14 15 16 17 18 19 20 20 22 23 24 25 26 27 28 29 30 31 | Volkswagen e-Up! Mercedes B-Class ED BMW i8 Renault Twizy e) Porsche Cayenne Plug-In Volvo V60 Plug-In Mercedes S500 Plug-In e) Nissan e-NV200 / Evalia Porsche Panamera Plug-In Mercedes C350e e) Volkswagen Passat GTE Toyota Prius Plug-In Audi Q7 e-Tron Mitsubishi I-Miev Porsche 918 BMW 2-Series A. T. PHEV BMW X5 Plug-In Opel Ampera Ford Focus Electric Peugeot iOn Renault Fluence ZE | 91 58 28 40 47 23 20 10 13 15 48 9 23 10 9 9 7 2 | 401 327 287 269 210 186 175 104 97 88 88 74 70 61 40 39 31 15 8 4 3 | 3 3 2 2 2 2 1 1 1 1 1 1 1 1 0 0 0 0 0 0 0 | 4 16 11 9 19 12 20 21 14 N/A N/A 15 N/A N/A 25 N/A N/A 18 26 23 31 |
TOTAL | 1.982 | 11.726 | 100 |
Source: kba.de