Automotive
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| A surprising #1 in Germany, the Zoe proves that Electric Cars that size can be hot sellers |
On your marks...Get Set...
Despite being a slow month, that didn't stopped the German EV market to deliver changes and some surprises to the YTD ranking, if the Renault Zoe kept the leadership and the BMW i3 the runner-up position, below them there were enough changes to keep this market as one of the most interesting to follow: The Audi A3 rose two positions to #3, the VW Passat GTE climbed another position to #6 and the BMW 225xe Active Tourer also went up one position to #11.
In the lower part of the ranking, a mention to the 73 deliveries of the Kia Soul EV, its best performance this year, allowing it to rise two positions to #14.
Sales were down 18% YoY, to 1.622 units, the worst result in 15 months, with the EV Share dropping 0.64%, which could be explained by the fact that many buyers are waiting just a few more days for the incentives scheme to start and then it's everyone for himself in a race to get a brand new EV.
Looking at May models ranking, the Renault Zoe was again the Best Seller of the month, with 232 units, seemingly unaffected by the incentives waiting compass (Actually, sales are up 123% YoY...) followed by a group of local players, among them, the 225xe Active Tourer (#5, with 77 deliveries), delivering a year best performance.
Looking at May models ranking, the Renault Zoe was again the Best Seller of the month, with 232 units, seemingly unaffected by the incentives waiting compass (Actually, sales are up 123% YoY...) followed by a group of local players, among them, the 225xe Active Tourer (#5, with 77 deliveries), delivering a year best performance.
| Pl | Model | Sales |
| 1 | Renault Zoe | 232 |
| 2 | Audi A3 e-Tron | 119 |
| 3 | Volkswagen Passat GTE | 88 |
| 4 | BMW i3 * | 86 |
| 5 | BMW 225xe Active Tourer | 77 |
Despite being a slow month, that didn't stopped the German EV market to deliver changes and some surprises to the YTD ranking, if the Renault Zoe kept the leadership and the BMW i3 the runner-up position, below them there were enough changes to keep this market as one of the most interesting to follow: The Audi A3 rose two positions to #3, the VW Passat GTE climbed another position to #6 and the BMW 225xe Active Tourer also went up one position to #11.
In the lower part of the ranking, a mention to the 73 deliveries of the Kia Soul EV, its best performance this year, allowing it to rise two positions to #14.
Looking at the manufacturers ranking, Volkswagen continues in the Top Spot, with 19% share (Down 1%), followed by BMW (17%) and in Third we have Renault (15%, up 1%), benefiting from the recent good results of its Zoe Best Seller.
| Pl | Germany | May | YTD | % | '15 Pl |
| 1 2 | Renault Zoe BMW i3 * | 232 86 | 1.054 776 | 12 9 | 6 2 |
| 3 | Audi A3 e-Tron | 119 | 700 | 8 | 5 |
| 4 | Volkswagen Golf GTE | 65 | 669 | 8 | 4 |
| 5 | Nissan Leaf | 19 | 605 | 7 | 10 |
| 6 | Volkswagen Passat GTE | 88 | 563 | 6 | 9 |
| 7 | Tesla Model S | 50 | 532 | 6 | 7 |
| 8 | Mitsubishi Outlander PHEV | 71 | 487 | 5 | 3 |
| 9 10 11 | Mercedes C350e e) Volvo XC90 T8 BMW 225xe Active Tourer | 55 69 77 | 342 339 292 | 4 4 3 | 13 28 20 |
| 12 | Volkswagen e-Golf | 26 | 261 | 3 | 8 |
13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 29 31 32 32 34 35 | Volkswagen e-Up! Mercedes GLE500eKia Soul EV Audi Q7 e-Tron Renault Twizy e) Mercedes B250e BMW X5 40e BMW 330e Porsche Cayenne Plug-In BMW i8 Mercedes S500e e) Porsche Panamera Plug-In Renault Kangoo ZE e) Smart Fortwo ED Volvo V60 Plug-In Nissan e-NV200 / Evalia Citroen C-Zero Peugeot iOn Citroen Berlingo EV e) Toyota Prius Plug-In Porsche 918 Mercedes GLC350e Ford C-Max Energi Others | 51 73 11 50 49 33 24 16 17 16 10 14 10 8 3 10 7 11 5 1 3 7 6 | 238 205 200 192 165 152 148 147 145 110 97 69 65 59 56 47 33 33 25 21 21 15 12 32 | 3 2 2 2 2 2 2 2 2 1 1 1 1 1 1 1 0 0 0 0 0 0 0 0 | 12 1 24 1 14 22 32 17 29 16 19 23 N/A 11 18 25 36 36 33 26 30 N/A 33 |
TOTAL | 1.392 | 8.907 | 100 |
Because of the increasing number of models, the ranking is limited to the Top 35 best selling models
* - 43 Bev + 43 Rex
* - 43 Bev + 43 Rex
e) Estimate
Source: kba.de
Tesla Model S vs The Others (*)
Pl | Model | YTD 2016 |
1 | Audi A7 | 1.726 |
2 | Mercedes CLS | 1.508 |
3 | BMW 6-Series | 755 |
4 | Tesla Model S | 532 |
5 | Porsche Panamera | 433 |
If the Audi A7 and Mercedes CLS are out of reach, the Third Placed BMW 6-Series is perfectly attainable by the Californian in June, all while the Panamera waits for a new generation to get back into the game.
(*) - Considering that the German market is one of the hardest for Tesla to crack, the models we are comparing are not the volume sellers like the Audi A6 or BMW 5-Series, but those that are closer in concept and price to the Californian Sports Sedan.
