Norway March 2016 (Updated)

Automotive


The Rise and Rise of Norway Edition

The record spree of the Norwegian EV market continues in its never ending trend, in March there were 4.684 EV's sold, up 24% YoY, with the EV Share growing yet again to 30%, with the bulk of growth coming from PHEV's, which have seen their share in the overall market grow from 5% last year to the current 12%.
  
Underlining the previous thoughts, and looking exclusively at the EV monthly models ranking, the surprising Mitsubishi Outlander PHEV (686 units, all-time record for a plug-in hybrid) has won the Monthly Best Selling title, a first for a plug-in hybrid, while the recovering Leaf has made it to Second Place, with 676 units, its best score in well over two years, with the VW e-Golf dropping to Third, almost being caught by its plug-in hybrid brother, the Golf GTE, that with 526 units, not only has beaten its previous record (362 units, last July), but came close (As in 14 units close) to surpass for the first time its all electric brethren.

The big disappointment of the month was the Tesla Model S, despite the 487 units registered, it ended the month only in Fifth, far from the outrageous performances of previous years (1.140 units in March '15, 1.493 units in March '14). Is Tesla getting too expensive for Norway, or are buyers there just waiting for the Model X?

PlModelSales  
1Mitsubishi Outlander PHEV686
2Nissan Leaf676
3Volkswagen e-Golf540
4Volkswagen Golf GTE526
5Tesla Model S487

Looking at the year to date EV ranking, the main news are the rise of the Golf GTE to #4, dropping the BMW i3 (A telling tale of the current market trend is that the Rex version is starting to gain traction) to #5, while last year runner-up, the Tesla Model S, climbed five positions to a more suitable Sixth Place, with the Kia Soul EV experiencing a good month, climbing three positions to #9.

A special mention for the good numbers of the VW Passat GTE, with 173 units, its best month to date, allowing it to climb four positions to #14

With 30% share, the EV's performance in the general ranking is becoming increasingly more relevant, of the 1.411 units sold by the leader VW Golf in March, only 345 didn't had a plug, meaning that 75% of all Golf's sold had plug-in capabilities.

If we split models by fuel source, the Outlander PHEV was the best selling model in March, followed by the Nissan Leaf and VW e-Golf, with the Golf GTE closing a 100% Plug-In Top 4 in the overall ranking.

But this is not all, after the #5 Toyota Auris, we have the Tesla Model S in #6, and a bit lower, the Renault Zoe in #9, making 6 plug-ins in the Top 10! Sooner than later, i will have to make an overall Top 10 ranking to follow all these EV's...

Looking at the manufacturers ranking, Volkswagen (29%, down 1%) continues in the lead, followed at a distance by Nissan (14%) and Mitsubishi (12%), with this last one replacing BMW in the lowest plce of the podium.

PlNorwayMarchYTD%'15Pl
1Volkswagen e-Golf5401.765161
2Nissan Leaf 6761.413133
3Mitsubishi Outlander PHEV6861.325124
4Volkswagen Golf GTE52695096
5BMW i3 *17771975
6
7
Tesla Model S
Audi A3 e-Tron 
487
217
705
616
6
6
2
7
8Renault Zoe29153858
9Kia Soul EV144356311
10BMW X5 40e PHEV114333319
11
Volkswagen e-Up!
8130439
12Mercedes B250e129298310
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
29
31
31
33
Volvo V60 Plug-In
Volkswagen Passat GTE
Mercedes C350e
Volvo XC90 T8 PHEV
Nissan e-NV200 / Evalia
Peugeot iOn
BMW 225xe Active Tourer
Citröen C-Zero
Renault Kangoo ZE
Mercedes GLE500e
Porsche Cayenne Plug-In
BMW 330e
Peugeot Partner EV
Smart Fortwo ED
BMW i8
Ford Focus Electric
Mitsubishi I-Miev
Citröen Berlingo EV
Porsche Panamera Plug-In
Toyota Prius Plug-In
Mercedes S500e
71
173
81
41
59
31
66
18
1
13
9
39
15
5
2
4
1
7

1

291
257
251
212
199
118
93
83
59
58
45
39
32
18
16
8
7
7
3
3
2
3
2
2
2
2
1
1
1
1
1
0
0
0
0
0
0
0
0
0
0
0
12
20
22
N/A
14
13
N/A
16
17
27
24
N/A
18
15
25
21
26
23
N/A
28
30

TOTAL4.68411.110100

* - 174 Bev + 3 Rex

e) Estimate


A small note to Fuel Cells, to date, there were 5 registrations this year, 4 Hyundai ix35 FCEV and 1 Toyota Mirai, with this tally making 0.01% of the total market.
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