Automotive
SUV-Land
Last July was the month best ever for plug-ins in Romania, with 13 units, with YTD sales at 60, this market is growing 50% YoY. True, the starting base was small, but growth is always good, right?
With the EV Share now at 0.14%, the needle is starting to move in the Romanian market.
With the EV Share now at 0.14%, the needle is starting to move in the Romanian market.
An interesting trend in this market is the plug-in hybrid SUV rule, being responsible for two thirds of sales, after two years of Mitsubishi Outlander PHEV dominion (2014 & '15), SUV's have diversified in the Luxury end, with the BMW X5 PHEV now leading the ranking.
The best cars are only #4, with both the Mercedes C350e and BMW i3 collecting 5 units.
Another existing trend is the Premium brands prevalence, with only Mitsubishi and Renault representing the lower priced segments. Nissan is strangely absent.
The best cars are only #4, with both the Mercedes C350e and BMW i3 collecting 5 units.
Another existing trend is the Premium brands prevalence, with only Mitsubishi and Renault representing the lower priced segments. Nissan is strangely absent.
Pl | Romania | July | 2016 | % | Pl '15 |
1 | BMW X5 40e | 2 | 14 | 23 | 1 |
2 | Mitsubishi Outlander PHEV | 10 | 17 | 3 | |
3 | Mercedes GLE500e | 4 | 9 | 15 | 6 |
4 | Mercedes C350e | 4 | 5 | 8 | 8 |
4 | BMW i3 | 5 | 8 | 4 | |
4 7 7 9 10 10 | Volvo XC90 T8 Renault Twizy BMW i8 Renault Zoe Tesla Model S Porsche Cayenne Plug-In | 1 1 | 5 4 4 2 1 1 | 8 7 7 3 2 2 | 2 8 6 5 N/A 8 |
TOTAL | 13 | 60 | 100 |
Source: http://www.drpciv.ro/